The company started its activity in 1428 AH in the city of Riyadh in a small way and its activity was limited to renting equipment and trading by selling and buying it, and in 1429 AH the company began to expand its activity by participating in Balad Saudi General Contracting Company, and in 1431 AH the company decided to expand its main activity in the region Al-Sharqiya and currently the company has branches in the eastern, western, and northern regions, and multiple rental points.
our strategy and future vision:
The top management of the facility developed a comprehensive business strategy to achieve the following objectives:
- Improving the company’s profitability through:
- Expanding the existing activities and focusing on the equipment rental activity due to the high profit margin in this activity.
- Increasing the company’s fleet of equipment and purchasing heavy equipment required by the labor market in the coming period.
- Doubling revenues and exploiting the coming boom in the field of government and private construction, especially in the field of infrastructure and industry, whose signs are emerging on the horizon.
